Michael Idinopulos discusses in this post in the Transparent Office that CIOs are still fighting for a seat at the strategy table when it comes to improving the way their company does business. IT is strategically important but most line managers fail to see that IT for more than just back-office support functions.
Enterprise 2.0 has changed all of this. Managers outside of the IT industry are figuring out that blogs, social networks, micromessaging, and other forms of online collaboration are changing the way that people interact with one another within a company. As an IT manager, companies will be looking at you to teach and explain the benefits that these social media outlets can have in an organization. That is why it is every so important to have IT managers on board discussing strategy with teams early on.