Friday, June 13, 2008

Wachovia Effectively Uses Enterprise 2.0

At InternetNews Realtime, they discuss yet another company who has seen the positive effects of the use of Web 2.0 tools. Wachovia Bank began using Enterprise 2.0 tools in 2006. Into their corporate internet, they began to introduce blogs, wikis, collaborative environments and IMs. The bank saw it as a way to connect their 120,000 employees across the world.

One of the major problems with the wiki according to Pete Fields, the Vice President of the E Commerce division was, "They know it's relevant, but they don't know why it is relevant," he admitted.”

So Wachovia set out to make a point as to why this information was relevant for everyone. They found that virtual communities result in real and relational environments exactly like actual communities. Many companies not the same problem: they find it hard for their employees to relate to and find it difficult to use, however, given a few guidelines, they can adapt to the system and they can start using the system for its original purpose: to increase collaboration.

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